Boise State University, ID, USA
1. Why is plain language important in your field/work?
I teach technical communication. As the world becomes smaller and more diverse, the plain language approach to communication becomes increasingly valuable. The principles of plain language have many applications in technical communication.
2. What is your presentation focus, and what are some of the key points participants will learn?
Our panel will discuss a model I’ve created for identifying situations in which plain language is likely to help the audience. The BUROC model stands for bureaucratic, unfamiliar, rights-oriented and critical. The discussion will help us think about the ethics associated with plain language writing, and it will shed more light on the value that plain language can add.
3. What advice do you have for someone new to plain language?
My advice is to talk to as many people at the conference as you can, and to learn about how different people approach plain language in their work. Plain language has broad applications. It is likely that you’ll learn a new approach or hear a new story that will inspire your work. Plain language communicators love to help; ask someone to help get you started.
Boise State University
Editor: Tanya Trusler